Among the barriers companies face when doing business in China are import tariffs and quotas. To which the ignorance of the many opportunities presented by the Asian giant is added. So, what is China’s potential and what are the best techniques to overco...
Top barriers to doing business in China today
At IBMH we continue to expand our models, in this case legs for furniture and sofas. So that you can incorporate them into your catalog with total guarantee and thus satisfy the demands of end customers. Below, we detail what are the features and advantages th...
The legs for furniture and sofas are our new featured product
Divergent, creative and innovative thinking is one of the qualities most valued today by management teams. That is why many companies use strategies such as the technique of the six hats that both favor the resolution of obstacles and help so much decision-mak...
What is the technique of the six hats and how to apply it to hardware businesses
Although rational matters prevail in consumer decision-making, there is also an emotional part that companies cannot overlook. In fact, it has always been said that whoever does not excite, does not sell. Now, influence is not the same as persuasion and has not...
Difference between influence, persuasion, and manipulation in business

Blog

Business innovation inhibitory factors

2020-05-11T10:36:55+00:00 May 14th, 2020|

What prevents innovation in your hardware business? Companies always try to find the best product or service, one that has no competition and is seen as the only one by the customer. Wouldn’t it be a simpler goal to achieve if you started by analyzing what are the inhibitory factors of innovation? Removing barriers will drive innovation and will increase the company’s existing talent. […]

Now you can import extra-slim drawer from China with IBMH

2020-05-11T10:27:45+00:00 May 13th, 2020|

Now you can import with IBMH the extra-slim drawer from China, the perfect complement to the modern home. It is an element designed for office and home furniture, for example, for kitchens and bathrooms, which will highlight for its functionality, high quality and innovative design. The drawer slides smoothly and silently and also allows great storage. Know the features and advantages of extra-slim drawer, it will be the new star of your furniture and construction hardware catalog. […]

Emergencies are a direct symptom of low professional effectiveness

2020-04-14T08:58:51+00:00 April 17th, 2020|

Professional effectiveness is a key competition for anyone. Even more for professionals in the commercialization sector of furniture and construction hardware. One of the fastest ways to recognize whether this gap exists is through self-analysis. Today, at IBMH, we talk about emergencies and why they are a clear symptom of low professional effectiveness. […]

Email marketing: Is it an effective tool for your hardware business?

2020-04-20T17:31:09+00:00 April 16th, 2020|

In times of instability like these now being lived, one of the main things we need to do is maintain the visibility of the company as well as contact with current and future customers. That’s why today at IBMH, we want to talk about email marketing, what it’s used for, and how we can make it an effective tool for your hardware business. […]

Ball Bearing Slides: Find out why this is a highlighted product of IBMH

2020-03-12T11:49:18+00:00 March 16th, 2020|

Today we want to talk to you about ball bearing slides, a highlighted product of IBMH. These structures are designed for home and office furniture that have become an essential product in the world of interior design. Why? Because they allow drawers to slide in a smooth and quiet way. Read on and you will discover the features and benefits of ball bearing slides. […]

Weekly review: critical to your business organization

2020-03-12T11:01:56+00:00 March 13th, 2020|

What can we do to prevent missing deadlines? How to make the quality of our work optimal? The key to an excellent business organization lies in planning and weekly review. These aspects make it possible to re-evaluate our real workload, to know exactly the situation of all our commitments. At IBMH we tell you what the weekly review is and how to implement it. […]

Red color in China, why is it so important? When it is used and what it means.

2020-03-10T12:46:35+00:00 March 12th, 2020|

Red is very important to Chinese culture. There are many and very different elements that are dyed of this color, especially when it comes to special occasions to celebrate with loved ones. Do you want to know why red is so important in China? Then let’s look at all the details about its origin and the most popular expressions associated with this tone. Let’s start! […]

Neuromarketing techniques. Strategies that impact customers

2020-03-10T12:33:47+00:00 March 11th, 2020|

Previously, in our blog we talked about neuromarketing, what it is and how to apply it in the hardware business. In today’s post we will go one step further and we will see why this marketing discipline is so important today and what are the most effective neuromarketing techniques.  Defining the strategies that impact customers best will be easier than ever. […]

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