Business competitiveness is measured in relation to competitors. If a company has superiority when it comes to performance and productivity, then it is more competitive. And not only because it knows how to offer the best products or services, but also because it creates better relationships with its target audience. Is your hardware company competitive? […]
The Employee Experience is as important as the experience of customers when buying a product or using a service. Not just because that internal customer is the one who will speak to external customers. But because their satisfaction is key to the retention of talent and will also have an impact on productivity. […]
Deciding can many times be a big responsibility, especially if it affects the work team. Therefore, managers of companies must assess and reflect before deciding on this or that alternative, but what are the strategies and techniques that contribute most to making business decisions? We’ll tell you about it below. […]
When a term is on everyone’s lips it is normal for confusions to arise. It is just what is happening with Artificial Intelligence (AI) that now also comes to the HR Department. Is it really a useful tool for HR? How exactly is it applied? We clear all your doubts! […]
In international trade, China is the country that offers the most possibilities and, according to traders, one of the most difficult negotiating. Whether it is because of the language, its millenary culture, or the way of making deals there, there are many entrepreneurs who wonder: How can I increase the chances of successfully negotiating with Chinese suppliers? We’ll tell you! […]
Good communication within the company is necessary for the achievement of the objectives, as well as for an excellent working environment. However, in many companies there are still organizational silos that complicate departmental connections. Do you want to know how to remove these barriers? We’ll tell you! […]
The Sales & Operation Planning (S&OP) planning method helps decision making and the balance between demand and supply. Being very useful in the integration of financial planning with operational planning. Find out why this method is still so widely used and how it can help your hardware company. […]
It is an automatic messaging service that more and more companies resort to have good communication with their customers. Are chatbots the technology your hardware business needs? Perhaps knowing its advantages and characteristics you can get out of doubts. […]
In addition to virtual reality, the redefinition of workspaces and sustainability, one of the great challenges of 2022 that companies face are multigenerational teams, since it is estimated that there can be up to four different generations in the same workplace. What does it mean to have teams of workers from different generations? And how to manage them for the benefit of all? […]
If you offer a product that customers don’t need, no matter how good it is, it won’t have the success you expect. But what if you knew what the needs of your target audience are? What really matters to them about a product or service like yours. We talked about Pain Points and why it is necessary to strategize around them. […]
